187% increase in paying customers for Saas Client
The content agency that gets results!
Who are ScoreApp?
ScoreApp is the new kid on the block when it comes to quiz marketing software, but don’t let its age fool you – it stands way above the competition because it can provide personalised, in-depth feedback to quiz participants, as well as detailed customer data to business owners.
18 months working with ScoreApp
- 580% increase in the number of keywords ranked
- A huge 321% increase in organic traffic
- 360% more email subscribers
- And a whopping 187% increase in customers!
The Goal
Even though it’s clear ScoreApp is far superior to other quiz software, unfortunately, having a better product doesn’t always cut it.
You need people to find you and understand your product and its value.
Daniel’s goal was quite simple: reach more people. Because he knew that once people understood what ScoreApp was all about, they’d fall in love with it. And he was right. But first, what was preventing that from happening?
We drive sales!
We don’t just generate leads and leave you to figure out the rest. We create content that delivers leads and sales. We even create sales funnels to support your content, ensuring you continuously get results.
We’re not in this for building ‘awareness’, we’re in it to increase revenue.
Valuable SEO Content
We focused on getting organic traffic and rankings for ScoreApp. We published in-depth guides and how-to blog posts. A lot of these featured examples from ScoreApp customers–showcasing what they were doing well and providing inspiration for prospects.
We also produced a lot of ‘template’ led blog posts, where prospects could steal helpful templates such as an email sequence to use within their own business.
Finally, we also created in-depth guest posts on behalf of ScoreApp.
Team Jammy
We’re a team of specialists who love what we do and have a deep knowledge of our particular expertise. We collaborate together to build content strategies that drive real results for our clients.
Our Values
What drives our team? A set of values we live by…
Awareness
Quiz software is not new, but ScoreApp and the way it works are entirely different. The functionality is beyond other software like it, and the customer service and training are incredible.
The problem is, we needed more people aware of it!
Relying on Ads
ScoreApp’s ads were effective as people could see the power of the product, BUT ScoreApp still wanted a way to grow organically.
Gaining website traffic through other channels such as from Google or social media.
Differentiation
ScoreApp is brilliant software that gives marketers, business owners and sales teams access to huge amounts of data, but we needed to get the word out there about why it was different from other quiz software and highlight the advanced features on offer
Customer Service
Customer service is a HUGE priority for ScoreApp. They genuinely listen to their customers–continuously developing their software following feedback and delivering excellent training regularly. But they also wanted to use content to make their customers successful and keep them forever.
What We Do
A no-fluff breakdown of what we did to help fix these problems. We tackled these problems using content marketing, creating a winning combo of content and SEO.
187%
increase in paying customers
321%
increase in organic traffic
187%
increase in paying customers
187%
increase in paying customers
No vanity metrics, more sales
How it all began...
In 2013, we started as a small website design agency that went up against the big guys. Leads and sales were am uphill battle—until we cracked the code on content marketing.
Within five years, we ditched pitching, set premium prices, and chose our dream clients. We even wrote a book, Content Fortress. It hit home with business owners, and soon, they wanted us to manage their content, too. That’s how Jammy became a content marketing agency on a mission to make leaders impossible to ignore.
'Jammy have been a huge transformational partner for us. They’ve helped scale our business.'
Daniel Priestley, Co-Founder Dent Global and ScoreApp
It's always fun working with Jammy
We sound very serious talking about leads and sales all the time, but we love to have fun. Our favourite thing about what we do is the relationships we form with our clients.