When your business is at seven figures, it’s time to take your content marketing up a notch. It’s no longer just about creating content; it’s about scaling it. You know your products and services are in demand. Your ideas and vision resonate with others, and you’ve probably built a good-sized following already. So all you […]
content strategy
Content strategy for a 6-figure business – becoming the leader in your industry
There’s clearly a market for what you’re offering, and your target audience is buying, so this is the perfect time to go all in on content marketing while your business is successful and growing. The advantage of content marketing for 6-figure businesses So your first thought might be, ‘Do I really NEED content marketing, or […]
SOS! 3 Forgotten Things that Can Make or Break Your B2B Content Marketing
You and your marketing team have probably dabbled in blogging or creating videos, but the problem is very few B2B businesses do content marketing well – in a way that increases and improves their business. But this has nothing to do with the skills and experience of the marketing team. We’ve worked with a lot […]
How To Create Content for Every Stage Of The Buyer’s Journey (With Examples)
Did you know that before you buy anything, you take part in an exciting adventure affectionately known as the buyer’s journey? Okay, it’s not quite a Lord of the Rings adventure, but still, it’s one you and your customers embark on almost every time you purchase something. And when you read this article, you’ll start […]
Why Are We Raising Our Prices For Our SEO and Content Management Service?
You’ve been there, looking at that ‘thing’ you absolutely need for your business. You know it’ll save you oodles of time and/or get you more leads and sales, but you think to yourself, ‘It’s okay. I’ll buy it later.’ But what happens the next time you check it out? Yup, the price has gone up. […]
How to Create a 90 Day Content Strategy
Creating content without a strategy is like trying to bake a cake with no recipe. You could probably create something edible. But let’s face it, you’re just throwing stuff together and hoping something good comes out of it. Having a strategy for your content is the best way to achieve success (i.e. make some sales), […]